Framework for Embedding Sustainability

If you agree that culture is critical to your organization’s journey towards sustainability, how should you move forward to embed it into your culture? Over two decades of doing just that for clients around the world, we have seen firsthand how culture is a fundamental component often missing in sustainability plans and blueprints.

This sentiment is also echoed in Dr. Stephanie Bertels’ meta research entitled “Embedding Sustainability into Organizational Culture” (PDF / 3.7 MB). This study included thorough case studies of dozens of success stories of businesses bringing sustainability into their culture, and analyses of over 500 academic sources sharing empirical results. A critical outcome of this research is a robust framework that outlines best practices for fostering a culture of sustainability, based around the core principles of:

• Fostering Commitment
• Clarifying Expectations
• Instilling Capacity for Change
• Building Momentum for Change

To learn more about sustainability, we invite you to connect with CTR Inc.

In the meantime, what are your thoughts on culture and sustainability?